Prisync | Blog
Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
Referral marketing is one of the most powerful tools in marketing. However, marketers can often miss that word of mouth advertising doesn't always happen completely organically. That is where referral programs come into play. Referral… Continue Reading
Table of contents What is the European article numbering (EAN) code? Why do we use European article numbering (EAN) code? Where do we use the EAN code? Does every product need an EAN code? Final… Continue Reading
Delivery is becoming more important across the commerce space, and this importance is most evident in e-commerce, which strongly depends on a quality, on-time delivery experience for satisfied end customers. Note that quality is not… Continue Reading
Today’s consumers have so many options to choose from, and they can easily locate the best price via comparison shopping engines (CSEs). As a shopper, you’re probably familiar with the CSEs yourself. For the ones… Continue Reading
Are all your customers the same? Obviously not. That's where segmentation comes in. Important differences exist between new vs. existing customers and we're here to determine how to attract each. One-size fits all pricing and… Continue Reading
If you’ve had pets yourself - or know people who have - you understand just how much people enjoy and appreciate their animals. With that enjoyment comes the fact pet owners are happy to spend… Continue Reading
ICON_PLACEHOLDEREstimated reading time: 12 minutes Table of contents Cost-based pricing Market-based pricing Dynamic pricing Consumer-based pricing Bundle pricing Penetration pricing Price discrimination Loss leader pricing Price skimming Build your own strategy Frequently asked questions Remember… Continue Reading
Hey e-commerce folks, Prisync followers! We've had a crazy three months here at Prisync working on exciting new projects and updates to help you dominate the world of e-commerce. Our goal is to create the… Continue Reading
Table of contents What is the price elasticity of demand?Moderately elasticInelasticHighly elastic8 factors affecting price elasticity of demandIs the product necessary or luxury?Is the product unique or does it have substitute products?Advertising & brandingConsumer habitsPrice/income… Continue Reading
ICON_PLACEHOLDEREstimated reading time: 11 minutes Table of contentsWhat did we analyze?What type of customers does John Lewis have?Psychological pricing strategiesCompetitor price comparisonThe rate of price changesCategory-specific pricingBaby and kidsElectronicsFashion Home and GardenHealth and BeautyJohn Lewis… Continue Reading
