Prisync | Blog
Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
ICON_PLACEHOLDEREstimated reading time: 8 minutes Table of contentsWhat is an introductory price?When it comes to penetration pricing, what exactly is the difference between the two?Introductory pricing in practice Pros and cons of introductory pricingSo, how can… Continue Reading
ICON_PLACEHOLDEREstimated reading time: 9 minutes Table of contentsWhat is Promotional Pricing?What is the difference between Promotional Pricing and Penetration Pricing?What are the Advantages of Promotional Pricing?Creates a sense of urgency within your Target AudienceAn effective… Continue Reading
ICON_PLACEHOLDEREstimated reading time: 12 minutes Table of contentsThe Difference between Low Pricing and High-Low Pricing Pros and Cons of Everyday Low Pricing Strategy Pros of a Low Pricing Strategy Streamlined Decision-MakingSaves Consumers’ TimeEasy Demand ForecastingLow Marketing CostsCons of… Continue Reading
ICON_PLACEHOLDEREstimated reading time: 11 minutes Table of contentsThe Importance of Unilateral Pricing Policy One-Way Policy Advertised and Resale Prices No Antitrust Risk What is Minimum Advertised Price (MAP)?Resellers have Freedom Bilateral Agreement Cooperative Advertising FundsWhy is a MAP Policy not Suitable… Continue Reading
ICON_PLACEHOLDEREstimated reading time: 12 minutes An effective price tracking strategy offers a wide range of benefits to your business, strengthening your company’s position, streamline your product offering, and maximizing profits. Differential pricing is an integral… Continue Reading
ICON_PLACEHOLDEREstimated reading time: 5 minutes Table of contentsHow do dynamic algorithms work? Typical pricing algorithms workflow Factors to consider when choosing a dynamic pricing algorithmMaximum revenue Increased gross profit Improved customer experience Zero or minimized cannibalization Final words Price management is… Continue Reading
ICON_PLACEHOLDEREstimated reading time: 7 minutes Table of contentsWhy are pricing experiments important?Impact on RevenueShifting LandscapesOne size does not fit allCustomer engagement and retentionThings to keep in mind with pricing experimentsIdentify all the revenue opportunitiesBreak Down… Continue Reading
It's been a tough year. I know many of you are waiting for this holiday season to stir up some demand, as we all struggled to mitigate the impact of the crisis in the first… Continue Reading
ICON_PLACEHOLDEREstimated reading time: 5 minutes Table of contents How do you price a product to sell? What is the target price strategy? How do you calculate the target rate of return? Examples of target return… Continue Reading
As a platform, Magento is powerful. Sites like Graze and Kurt Geiger use Magento to power their online shops but for someone new to e-commerce, with a much smaller customer-base than these huge e-commerce stores,… Continue Reading
